Debuting the Japandi Fridge to pioneer artistic and innovative home-design appliances, cementing Toshiba’s leadership in the industry
Toshiba recently launched its latest innovation, the Japandi series, headlined by the Japandi Fridge, a fusion of art and technology designed to meet the growing demand for aesthetically pleasing and functional home appliances in Malaysia. This strategic move reinforces Toshiba’s leadership in the home appliance market, catering to modern living trends that prioritise both style and practicality.
The Japandi Fridge embraces the “Artistry of Harmony“, blending Japanese minimalism with Scandinavian elegance. This sleek appliance, adorned with natural textures and recessed walnut handles, is designed for those who believe in the philosophy of “less is more.” Its aesthetic appeal caters to affluent urban professionals who seek appliances that complement their homes while streamlining their daily routines.
Toshiba’s SeamlessFit slot-in design ensures the Japandi Fridge integrates perfectly into any kitchen, optimising space without compromising on style. Beneath its modern exterior, the fridge offers cutting-edge technology to maintain food at its freshest.
With features like OriginFresh, Pro Aging Technology, and Soft-Freeze Mode, the Japandi series guarantees optimal preservation of meat, fish, fruits, and vegetables, ensuring that quality and taste are maintained for longer periods. Its Deep Freeze and 60-Minute Quick Ice Making options are designed to meet the needs of busy households.
“Toshiba has long been a trusted brand in Malaysian homes, offering solutions that enhance convenience, sustainability, and quality of life,” said Steven Yang, Managing Director of Toshiba Sales and Services Sdn Bhd.
“For over a century, Toshiba has focused on creating innovative, reliable solutions that elevate everyday living. The Japandi Fridge is a testament to our commitment to delivering products that resonate with the evolving needs of our consumers,” continued Yang.
Toshiba’s legacy of innovation, which began in 1875, has shaped how Malaysians interact with technology, from introducing the first televisions to launching appliances that make daily tasks more efficient. The Japandi Fridge continues this tradition, with attention to every detail to ensure both aesthetic and functional harmony.
Prominent interior designer Lim Bo Qiang praised the fridge’s design, stating, “The interior of the Japandi Fridge is not just functional but a true art piece. Every element harmonizes with its surroundings, embodying simplicity and elegance. It reflects the shift towards creating spaces that are both practical and visually enriching, where less is truly more.”
Chef Kuwa, a Japanese chef with two decades of experience, also emphasised the fridge’s value, saying, “For anyone who takes food seriously, the Japandi Fridge provides the ideal environment for maintaining the integrity of fresh produce.”
Available in two models – the GR-RF695WI-PGY(67) 585L Multi-Door and the GR-RF690WI-PGY(67) 580L Multi-Door, priced at RM12,429 and RM12,859 respectively – the Japandi Fridge is now available at major home appliance retailers in Malaysia. 
