According to latest statement from CARMA ASIA, part of CARMA – the global leader in media intelligence, has released its annual CEO Brand Report measuring the visibility and favourability of Singapore’s top CEOs in local publications. Mirroring last year’s results, DBS’ CEO Piyush Gupta is once again the most visible CEO in local media. The 2020 report highlighted Wilmar International’s CEO Kuok Khoon Hong as most favourable.
DBS’ Piyush Gupta outperformed other CEOs in terms of volume of media mentions, as a result of his frequent communication around DBS’ efforts to navigate the COVID-19 crisis. Gupta also publicly spoke about the issues surrounding his citizenship status at the time of appointment as DBS’ CEO.
Other highlights from the study include:
Wilmar International’s CEO Kuok Khoon Hong was named as the CEO with the most favourable mentions, following the agribusiness group’s largest ever S$7m donation, as well as acknowledging that the business had continued to record positive performance in 2020
Singapore Airlines’ CEO, Goh Choon Phong was commended for being the first to publicly address the news surrounding SIA including staff layoffs and pay cuts, as well as their rapid response to the backlash following new initiatives such as the ‘Flight To Nowhere’
OCBC’s Samuel Tsien, UOB’s Wee Ee Cheong, and Singtel’s Chua Sock Koong also named among Singapore’s most visible CEOs for their prompt responses to the COVID-19 crisis, assurance of the companies’ financial positions and introduction of digital transformation initiatives to ensure their companies are able to weather the storm