Fall/Winter 2016 Collections Offer a New Twist on the Brand’s Heritage Aesthetic for Everyday Adventures
KUALA LUMPUR, Malaysia, June 30, 2016 /PRNewswire/ — Inspired by heritage and new urban frontiers, Timberland is reimagining and reinventing the colors, materials and styles that have made the brand an icon for more than 40 years. Along the way, Timberland celebrates everyday adventures on the Modern Trail, the products that inspire the journey and the people who pave the way.
“At the heart of our brand lies our classic yellow boot — the inspiration for countless collections, and the muse for everything we do,” explained Jim Davey, vice president of global brand marketing for Timberland. “This season we’re putting a fresh spin on what has made us iconic and reimagining it for today, getting consumers ready whatever comes next on their Modern Trail — inside the city or out.”
Inspiring our fans to break new ground and discover new trails, Timberland’s Fall/Winter 2016 collection of footwear, apparel and accessories provides versatility in both function and style for the unexpected surprises that undoubtedly will arise. Rugged construction, refined touches and innovative technologies offer an adaptable style available across four distinct capsules.
The Open Air Market Collection
Timberland’s Open Air Market Capsule blends traditional artistry with cutting-edge craftsmanship to create the adaptive style needed during a season in transition. Traditional heritage styles and classic silhouettes are reinterpreted for today with uncomplicated design details, lightweight construction and only the best materials. Available in store in July 2016 . Product images for ‘The Open Air Market’ Collection can be downloaded from: https://we.tl/CYzfylAxrt
The Sensorflex™ Footwear Collection
Life on the Modern Trail is about being in constant motion. It’s about being ready for anything, at any time — so you don’t miss a thing. The Sensorflex™ Comfort System supports, cushions and flexes with every movement. It allows you to do it all and sacrifice nothing — so you never have to stand still. This fall, Timberland is introducing a great collection of Sensorflex™ Footwear ranging from bold, sport-inspired sneakers to decent, formal boots. The technology inside remains the same: supporting, cushioning and flexing with every step.
The Harvest Gold Collection
Inspired by the classic yellow boot, the Harvest Gold Capsule celebrates Timberland’s rich leather heritage by reimagining iconic silhouettes with distressed and destroyed materials, quietly expressed performance advancements and style upgrades, while varying shades of brown born from the color wheat are incorporated throughout the line. This modern interpretation of classic styles embodies the craftsmanship, attention to detail and premium materials that began with the yellow boot.
The Compatible Layering System Collection
To gear you up for the winter weather, Timberland proudly introduces the Compatible Layering System, our new mix and match compatible liners and jackets that can be worn on their own or layered together for style that always adapts. Each piece is unique and looks great on its own, but they’re even better when layered together. Since all the liners are compatible with all the jackets, the entire system is truly customizable, and is always ready for anything.
For more information about Timberland®, please visit www.timberland.com.my ,www.facebook.com/TimberlandMY or www.instagram.com/timberlandmy .
For media information, please contact:
Beyond PR Communications
Sharmila Ramanath
Tel: +6012-6212022
e-mail: sharmila@beyondprasia.com
SOURCE Timberland