Imagine your perfect pizza. Now imagine it being made fresh à la minute, baked to crispy, flaky, flavourful, perfection, and ready to eat in just five minutes. Well, the good news is you won’t have to rely solely on your imagination for much longer, because South Korea’s largest pizza chain, Eat Pizza, has officially opened its doors in Pavilion Bukit Jalil in Malaysia.
With over 120 outlets across South East Asia including Singapore, Thailand, Indonesia, and the Philippines, this viral K-pizza brand is spreading its love for fresh, fast, and flavourful pizza far and wide.
While Korean cuisine already enjoys a certain level of popularity in Malaysia, Eat Pizza fills a niche in the local food scene, offering Malaysians a distinctive dining experience that blends convenience and exceptional taste, without compromising quality.
Crafted on-demand and measuring 25cm, optimally designed for grab-and-go consumption, these pizzas perfectly cater to the Malaysian palate, aligning with their philosophy of using fresh, wholesome ingredients to create flavourful, healthier alternatives to conventional pizza.
The launch in Pavilion Bukit Jalil marks the first step of Eat Pizza’s expansion into Klang Valley, underscoring its strategic growth plan to establish a robust regional presence.
“We’re excited to introduce Eat Pizza to Klang Valley especially since this launch is a significant step in introducing more Malaysians to our one-handed pizza concept, combining convenience, quality, and unbeatable flavours,” shares Esmond Han, chief operations officer of Eat Pizza.
Forget frozen dough or pre-made bases. Here, everything is handmade from scratch. Eat Pizza’s signature high-protein dough undergoes a long fermentation process to achieve the perfect balance of flavour and texture. The result is a crust that’s golden and crisp on the outside, but soft, airy, and full of flavour on the inside. Each pizza is made-to-order, topped with rich, creamy natural cheese, and premium, nutrient-rich toppings, before being baked to perfection in their innovative rail oven.
Customers can also watch the entire process unfold, thanks to an open and visible oven setup that adds an interactive touch to their dining experience. The process is not only fast but also ensures that every pizza emerges from the oven with that irresistible freshly-baked aroma and taste, all under your watchful eye. It is this attention to detail that sets the foundation for their exciting menu, combining traditional Italian pizza-making techniques with a modern twist.
What truly sets them apart though, is its exciting fusion of Korean flavours with Italian pizza-making traditions. With a menu full of options that range from crowd-pleasing classics to daring flavour adventures, there’s something for every kind of pizza lover.
Fans of bold, adventurous flavours, in particular, will love Eat Pizza’s signature creations like the Korean Spicy Chicken Pizza (MYR 15.80), a fiery favourite, featuring K-spicy chicken, sweet corn, and a bold chipotle sauce for a perfect balance of heat and sweetness.
Meanwhile, the fan favourite of Crispy Potato Ham Pizza (MYR 14.80) combines golden, crispy potato slices with savoury ham and melted cheese on a perfectly baked crust for a satisfying crunch in every bite.
In the mood for bolder flavours? Try the Sweet Bulgogi Beef Pizza (MYR 15.80), which delivers tender, marinated beef in a rich, sweet-savoury glaze, perfectly balanced with melty cheese on EatPizza’s signature crust.
Alternatively, the Kimchi Bulgogi Chicken Pizza (MYR 16.80) turns up the heat with juicy bulgogi chicken and tangy, fermented kimchi, creating a fiery fusion of Korean spice and cheesy indulgence. These innovative tastes highlight the best of both worlds, blending the iconic tastes of Korea with the universal appeal of pizza.
Doors are officially open at Eat Pizza Pavilion Bukit Jalil, ready to serve pizza lovers a slice of something extraordinary and the party’s just getting started as they rolled out exciting promotions to celebrate! The Grand Opening Special offered the first 100 pizzas at an unbeatable price of just MYR 2.99 each, featuring a choice between Crispy Potato Ham or 100 per cent Real Cheese pizzas (limited to two pizzas per customer).
Additionally, customers can grab exclusive Opening Special Vouchers, packed with delicious deals: Chicken Bulgogi Pizza or Korean Spicy Chicken Pizza with Waffle Fries and a Drink for MYR 19.80, Spicy Tteokbokki for MYR 9.80, and Soy Garlic Chicken for just MYR 6.80 with any pizza purchase. These vouchers are valid from 16 February until 31 March 2025, so don’t miss out on enjoying Eat Pizza favourites at a steal.
With its unique approach to pizza-making, Korean-inspired flavours, and innovative cooking process, Eat Pizza is more than just a pizzeria—it’s a pizza revolution.
Source: Eat Pizza (Press Release)
