ShopBack partners with Sunway Pyramid to boost retail recovery

    ShopBack, Asia-Pacific’s leading shopping, rewards and payments platform, is partnering with Sunway Pyramid to bring a limited-time event, the ShopFiesta by ShopBack to reward
    shoppers with fun-filled activities and giveaways at Sunway Pyramid. The event held from 10 – 26 February, is set to provide a further boost for in-store shopping following the extended festivities in the new year.

    ShopFiesta by ShopBack and Sunway Pyramid (from left) Marketing Manager of Aster Spring, Melissa Ng, Chief Marketing Officer of XiXiLi, Tara Tan, Marketing Manager of Transmarco Group, Daniel Ng, General Manage

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    Following the Consumer Sentiment’s index by the Malaysian Institute of Economic Research for the fourth quarter of 2022, the Malaysian consumer sentiment is showing signs of continued improvement despite dwindling spending plans. With expectations for the resurgence of shopping trends back to pre-pandemic levels, ShopBack Malaysia’s General Manager, Eddy Han said, “As shoppers head back to the malls, they are also now more
    conscious about their spending, and are seeking more financially sustainable alternatives when making purchases. We have seen a 150% YoY growth in retail spending with ShopBack PayLater – ShopBack’s Buy Now Pay Later (BNPL) service in the last quarter. With ShopBack PayLater, we believe that shoppers will now have a more rewarding, accessible, and delightful way to pay for what they need.

    Since its inception, ShopBack has given out more than RM150 million in cashback and rewards to its users in Malaysia. Through the partnership with Sunway Pyramid, ShopFiesta is an experiential and engaging event designed to reignite the unique joy and experience of shopping at a mall, in addition to rewarding shoppers with exclusive deals at over 60 participating merchant partners, fun activities and giveaways of up to RM100,000. Sunway Pyramid’s General Manager, Jason Chin added, “As one of Malaysia’s premier shopping destinations, we are excited to be partnering with ShopBack to further elevate our shoppers’ experience in the mall by providing them with the convenience for easy shopping. They will be able to enjoy the best value, prices and incentives when they shop with us and ShopBack.”

    To encourage shoppers to shop smart during the fiesta and beyond, ShopBack PayLater allows shoppers to enjoy the flexibility of splitting their payments into 3 interest-free monthly instalments with no interests and hidden fees, while being able to access perks and rewards when they shop and pay with ShopBack. “We also want shoppers to have more control over their expenses and have better financial flexibility. When shoppers are more confident with their spending abilities, retailers can expect higher returning footfall as well as increase in basket size. This is particularly important for the brick-and-mortar stores who are still recovering from the aftermath of the pandemic lockdowns” added Han.

    Understanding the needs of the modern consumers who shop around-the-clock and want to explore different payment options available, ShopBack aims to bridge the needs by helping shoppers achieve a personal victory every time they use ShopBack to shop in-store or online, through rewards and providing shoppers with responsible accessible credit.

    “At ShopBack, we believe that big things are powered by small wins. We hope to incorporate more innovation in our offerings and foster deeper collaborations with brands, so that both brands and shoppers get the most value in every way.” Han concluded.
    More on ShopFiesta by ShopBack Partnering with Sunway Pyramid, Malaysia’s first themed shopping and entertainment mall, ShopBack will be offering an exclusive RM25 discount on all purchases made via ShopBack PayLater, valid at all stores in the mall accepting ShopBack PayLater such as JD Sports, Christy Ng, Love Bonito, Sulwhasoo, Marks & Spencers and more!

    Visitors of ShopFiesta will also be able to experience fun-filled experiential activities, exciting deals and more.

    Capture Insta-worthy posts and join ShopBack’s photobooth social media contest!
    Be transported to a world of imagination at the “Around the World Photobooth” where shoppers can participate in ShopBack’s social media contest by submitting their best shots at the photobooth on Instagram for a chance to win shopping vouchers worth RM1,000.
    Discover and Hunt for Prizes Shoppers are given the opportunity to participate in scavenger hunt missions around stores at Sunway Pyramid to collect hidden clues, which will lead to users to ultimately redeem & claim prizes such as a free staycation at DoubleTree Hilton KL!
    Shop & Get Sure-Win Prizes At the ShopFiesta, shoppers who download, activate and pay with ShopBack PayLater are able to get their hands on various freebies including ShopBack merchandizes, personalized glass bottles, shopping vouchers and more!!

    To enjoy the best deals from the event, download the ShopBack App now via the Apple’s App Store, Google Play Store or the Huawei App Gallery and head over to LG2, Orange Avenue, Sunway Pyramid from 10th of February to 26th of February. For more information, visit the ShopBack ShopFiesta Page or ShopBack’s Instagram account
    List of participating merchant partners at Sunway Pyramid
    1. 6ixty8ight Malaysia
    2. A Cut Above
    3. A Look Eyewear
    4. Adonis
    5. Al ikhsan
    6. Al Ikhsan (Liverpool Official Store)
    7. AsterSpring
    8. Auri
    9. Bata Malaysia
    10. Birkenstock
    11. Bluunis
    12. Boardrider
    13. Box of Bricks
    14. Braun Buffel
    15. Brooks
    16. Christy Ng
    17. Citizen
    18. City Chain
    19. Dr. Ko Skin Specialist (Klinik Pakar Kulit Ko Sdn Bhd)
    20. Dressing Paula
    21. Eclipse
    22. Elevatione
    23. Fitflop
    24. Focus Point
    25. Football Republic (Al Ikhsan)
    26. Furla
    27. G2000
    28. Gintell
    29. Glo Laser Centre
    30. GMG Nike
    31. Havaianas
    32. Hundred%
    33. Hush Puppies
    34. Itsu World
    35. JD Sports
    36. Jin Hayari
    37. LAC Malaysia
    38. Laneige
    39. Li Ning
    40. Love Bonito Malaysia
    41. Mango
    42. Marks & Spencer Malaysia
    43. Ms Read
    44. Neubodi
    45. New Era
    46. Obermain
    47. Optometris Anggun
    48. Osim Malaysia
    49. OWL Eyewear
    50. Puma Malaysia
    51. Pazzion Malaysia
    52. Rookie
    53. Seen Eyewear
    54. Shoploooh
    55. Showcase
    56. Spenco
    57. Sulwahsoo
    58. Tit Tar Man
    59. Thai Odyssey
    60. Timekeeper
    61. XiXili
    62. Young Hearts

    Source: Shopback